Business of Words

Business of Words

Wordsmiths, Linguists, and Other Language Workers

Thurlow, Crispin

Taylor & Francis Ltd

08/2019

210

Mole

Inglês

9781138485266

15 a 20 dias

354

Descrição não disponível.
List of Contributors

Chapter 1 - The (Grubby) Business of Words: What 'George Clooney' Tells Us

Part 1: Language Work and the Business of Words

Chapter 2 - Unequal Language Work(ers) in the Business of Words

Chapter 3 - The Linguistic Business of Marketing

Part 2: Wordsmiths and Professional Language Work

Chapter 4 - Unwriteable Discourse? Co-crafting the Language of Science News

Chapter 5 - Voice Work: Learning About and From Dialect Coaches

Chapter 6 - EAT, LOVE and Other (Small) Stories: Tellability and Multimodality in Robert Indiana's Word Art

Chapter 7 - Judges as Wordsmiths: Crafting Clarity and Neutrality in Summing-up for Juries

Chapter 8 - Making (up) the News: The Artful Language Work of Journalists in 'Reporting' Taboo

Part 3: Linguists and Political Economies of Expertise

Chapter 9 - Framing Elite Knowledge in Shifting Linguistic Economies: The Case of Minority Language Translation

Chapter 10 - Beyond the Academic 'But': The Pleasures and Politics of Collaborative Language Work in the Publishing Industry

Chapter 11 - The Commercialisation of Linguistic Expertise in the Asylum Vetting Process

Chapter 12 - Engaging with School Principals as Language Policy Workers

Index
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Young Man;Linguistic Commodification;Autobiographical Life Stories;Monica Heller;Nice Bosom;Workplace Discourse;Engaged Language Policy;Critical Discourse Studies;Contemporary Society;Alexandre Duchene;Language Ideologies;Crispin Thurlow;Dialect Coach;The Business of Words;Robert Indiana;Language Work;Linguistic Economies;African American English;Division of Labour;Language Policy;Wordsmithery;Contemporary Marketing;Political Economy of Language;National Tv Channel;Long Tail Markets;linguistics;PR Professional;George Clooney;research;Expert Knowledge;school;University Press Officer;sociolinguistics;Epistemic Communities;space;Author Team;Call Center Agent;Ars;applied linguistics;State Private Partnerships;discourse;Accent Reduction;British Voice Association;economy;language;language workers practices;academic wordsmiths;linguists wordsmiths